MentorCam is a platform connecting professionals with elite tech executives for personalized 1-on-1 mentorship. At $300 for a 30 min call, the brand needed to feel as premium as the price tag.
The CEO needed a brand that matched the premium $300 per call price point. Pastels are friendly but they don’t say elite.
A dark and futuristic direction. The CEO felt it leaned too fintech and crypto. Not quite right for elite mentorship.
My second direction went high contrast. Black, white & minimal. The CEO felt it finally matched the quality of mentors & the high price point. This one shipped.
A fully branded video call experience designed for MentorCam. Login, onboarding, tasks and chat keep mentors and mentees focused. Past session chats surface during live calls so every session builds on the last.